Browser & OS

Understand which clients users tap your links from before they reach the store or app.

In the dashboard

Open Analytics and use the browser and operating system breakdowns to see distributions for mobile Safari, Chrome, in-app browsers, desktop browsers, and inferred OS families.

Why it matters

In-app browsers and WebViews sometimes behave differently from system Safari or Chrome. Browser and OS context helps explain conversion differences that are not visible from click counts alone.